You'll make bad decisions

A friend once told me that he didn’t consider it a successful night of drinking unless he blacked out. He claimed to enjoy the game of piecing together what happened in the days following the blackout. This is extreme and suggests deeper issues but most of us have enjoyed a scaled back version of this scenario where a drink or two has led us to decisions and scenarios that we wouldn’t normally consider: the ill-advised trip to Taco Bell, the Walk of Shame and the hangovers.

We all have our stories and we all have had to deal with the consequences. That’s the lesson: Drunk or sober, you will make bad decisions in life and you need to deal with them. You’ll need to claim your mistakes, personal and professional, and continue moving forward. It’s counter-intuitive but embracing the bad calls will earn you respect and it's the only way to learn from your mistakes.

What drinking beer has taught me about design

A bottle of beer on a store shelf has one second to capture a buyer's eye and communicate why its better than the dozens of competing brands on the same shelf. A night with friends can bring surprises and you need to know how to roll with it. Falling when drunk, and relaxed, will result in fewer injuries than falling down sober. 

Want to learn about typography? Study beer, wine and liquor labels. Want to learn what motivates people? Watch them socialize over drinks. Want to learn the value of human kindness and see it repaid? Tip well.

So, with my tongue only half in-cheek I present a series of posts about what we can all learn by tipping back a cold one. The ancient Greeks knew the value of induced chaos and they had, arguably, more geniuses per square than any other culture throughout history. Let's learn from them. It'll be fun. 

Interview: Sean Mosher-Smith

You may not know Sean Mosher-Smith by name but I’m willing to bet you know his work. For almost 20 years he has been a go-to visual designer for the music industry and, in recent years, has expanded his vision in other markets. He has developed a distinct photo-illustrative style that is elegant, dark and immune to trends. Like many of the creatives I’ve featured he is disciplined with both hemispheres of his brain and works well solo or collaboratively

How would you describe you what is it that you do?
I am a Creative Director and Image maker.

Have you always done this for a living or did you transition from something else? What triggered your decision to make a change?
I have always done this since graduation,

Read More

Kill your babies

I can’t take credit for this wonderfully grim phrase. I can’t even remember where I first heard it but it stuck with me and that’s what counts. Our babies are the ideas we are attached to that prevent us from shifting gears and letting our concepts evolve.

Babies usually contain the seed of a good idea, which makes them hard to release. They consume your time and distract you from alternatives. They are the ideas that no ones else seems to 'get'. They are the amazing ideas that you can't seem to finish. They are the things you defend emotionally but can't describe their quantitative value.

Recognize when you're defending a time sink. If you feel overly defensive when an idea is criticized there's a good chance it's one of your babies. Step back and shift gears.

Anticipate needs

There are few things worse than then doing a review with your client or PO and getting clobbered with questions you didn’t anticipate. Ideally you would have interviewed them about their goals before you started any actual work but inevitably something slips by.

Think like your client. Internalize their goals as your own. If you work with the same people regularly write down the feedback you anticipate and compare it to the feedback you recieve. Do this enough and you’ll see patterns emerge. Most of us have a limited set of scripted needs and we express them over and over. You boss/client/PO is no different.

Regularly step away from your work and anticipate your client's needs. Write them down. Developing this empathy will focus your work, reduce revisions, save time in reviews and your boss or client will trust you more.

The Six Human Needs

Do you know what motivates you? Several years ago I attended a Tony Robbins weekend event with my wife and some friends. It was a complete information and sensory overload but here is what I remember. As humans we're all driven by the same six basic needs. 

1. Certainty: assurance you can avoid pain and gain pleasure
2. Uncertainty/Variety: the need for change, new stimuli
3. Significance: feeling unique, important or needed
4. Connection/Love: a strong feeling of closeness
5. Growth: an expansion of capability or understanding
6. Contribution: a sense of service and focus on helping others

ACTION >> Learn which of the Six Basic Needs are most important to you. Use this knowledge to make life, career, and relationship decisions that align with your values.

Horstman’s Law: More Communication is Better

We all wanted to be respected as talented, capable professionals so it isn't always easy to share our failures. The missed deadline, the idea that didn't work as well as we thought it would, etc. The thing is this: you can't hide the failure but you can control how it's communicated. Don't waste your time on excuses. It's always better to fess up and let people know what you learned.

“No matter what the situation: work or home, professional or personal, boss or subordinate, it is always more communication that solves the problem or clinches the deal. And think about this: communication is what the listener does.”

“Pick up the phone. Provide an update. Admit you’re behind. Over communicate, and you’re halfway there.”

Find more great ideas and information at Manager Tools.

Interview: Rob Mastrianni

It was New Years Eve, maybe fifteen years ago, when I first saw Rob playing guitar at a small downtown music venue called Baby Jupiter. I was struck by the realization that he was an artist - not a person cultivating the identity of an artist, but a true honest-to-goodness creator. Fourteen years later the club has come and gone but Rob has continued playing and I’ve been fortunate to call him a friend and we have gigged on occasion. He is a deeply passionate, ego-free, person who is always composing, practicing and learning. He's also a park ranger and expert on birds of prey. 

How would you describe you what is it that you do?
I’m a guitarist and composer. I love to create music. I play unconventional guitars like the Coral Electric Sitar guitar (aka Electric Harp Guitar).

Read More

Horstman’s Law: How You Feel is Your Fault

It's so easy to blame circumstances, and other people, for our frustrations but that's just offloading responsibility. Don't let other people turn you into something, or someone, you don't want to be. If other people determine the conditions of your happiness you're giving them too much power. Your feelings are your responsibility.

“If you find yourself saying, “that guy/situation/boss makes me mad,” you’re wrong. They did something, and then you decided how to respond. Think about the word responsibility. (Response-ability) You’re able to choose your response.”

“Choose the right response. Choose not to get angry. Choose to understand why they behave the way they do. Your response will be more powerful.”

Find more great ideas and information at Manager Tools.

Horstman’s Law: Control is an Illusion

This is so true. As a manager there's a strong temptation to over-validate our presence by controlling the conditions and people around us. However you can't control everything. Ultimately you, and your team, will be happier and more productive if you learn to step back. 

“There is not a single person whom you think you “control” who would agree with you. If you really think you’re so good as to control another, then who in your organization thinks that way about you? Stop trying to control. You’re wasting your time. Build relationships that allow you to influence.”

“Build relationships based on trust. Say, “I trust you.” Let your team choose their path at times, even when you disagree.”

Find more great ideas and information at Manager Tools.

Interview: Tamalyn Dallal

I know people who are adventurous but Tamalyn is one of the few whom I would describe as an Adventurer. She is a dancer, a teacher, an author and filmmaker. In a world where safety, lawsuits and cultural conservatism are rampant she consistently seeks out those corners of the world that would be deemed by the mainstream as dangerous or unworthy of attention. And in these remote villages she finds stories that are more human than anything we see on the news. Everything Tamalyn does is a reminder of what someone can do when they stop worrying about what other people think and follow their heart.

How would you describe you what is it that you do?
I teach bellydance, and produce supplementary cultural information in the way of books, music, and films.

Read More

Horstman’s Law: You’re Not that Smart: They’re Not that Dumb

Unless you're some kind of sociopath or super-spy people will know if you're holding back. And if they're worth being part of your life they're worth the truth. If you choose to hold back you can expect they will follow your lead.

“You can’t fool people. Ever. The fact is, people know when you mislead them. Yes, they might go along with you, but they know that it doesn’t feel right. That you don’t feel right. After all, didn’t you used to be “them?”

“Tell the whole truth. Don’t leave anything out. When in doubt, tell everyone. Use candor as advantage, rather than seeing it as weakness.”

Find more great ideas and information at Manager Tools.

 

Horstman’s Law: It’s All About People

Surround yourself with talented people and get to know what makes them tick. Conversation about work is great but that will only give you a shallow understanding of who they are and, if you're working with someone, do you really want to settle for partial understanding?

“This is actually a hard-nosed, scientific and financial reality. Any hour you spend on people is a better investment than an hour spent on systems, processes, or policies. Great people can overcome average systems; average people won’t live up to great systems.”

“Spend time with your folks every week. Learn their strengths and weaknesses. Learn their projects. Learn their children’s names.”

Find more great ideas and information at Manager Tools.

 

Interview: Marc Scheff

Marc is a renaissance man. That’s going to embarrass him but it’s true. He is the rare breed of artist who equally occupies all spheres of his brain - an illustrator, painter, art director and former computer scientist who approaches his work with discipline and humor. I don’t know for sure but I’d bet he can also cook.

He’s an inclusive, articulate, social person (and professional) who surrounds himself with talented people and he’s eager to share the glory. I expected I’d learn something from his interview and I wasn’t disappointed.

How would you describe you what is it that you do?
I am an artist and an art director, so I make art for clients, and I hire artists for other clients. I also write, and work on creative side-projects.

Read More

Horstman’s Law: The “Other” Way Often Works Just Fine

One of the great things about working in teams is that everyone approaches their work differently. If someone makes a suggestion that doesn't jive with your process or philosophy give their idea it's due. Especially if this is a person whom you respect. It worked for them well enough to earn your respect so there must be value. 

“There’s someone else out there who has succeeded to the same level you have with exactly the opposite intuitions you have. (They wonder how you got where you are too.) Your idea that your way is the right way is routinely controverted. You just think it’s right because it’s yours.”

“Try the opposite every once in a while. After your first thought, wait for a second–different–one.”

Find more great ideas and information at Manager Tools.

Horstman’s Law: There are No Secrets

People are smarter and more observant than always suits our needs so don't even try to hide things. Even if people don't guess the details they'll see enough to trigger the imagination and what they imagine is probably worse than the truth. Be transparent.

“If you think you can keep something quiet in your organization, you’re kidding yourself. What everybody is talking about is what’s not being said. Everybody knows already. The one associate or friend that you felt you could tell has probably told someone else whom they trusted…and so on. If you try to keep secrets, others lose respect for you because you show you don’t trust them.”

“Tell everybody everything. Forward every e-mail you get to all of your team...automatically. Don’t go off the record.”

Find more great ideas and information at Manager Tools.

 

Horstman’s Law: The River is Wide, the Currents are Messy, but all the Water Ends up in the Ocean

If you haven't yet discovered Manager Tools I highly recommend you spend some time with their podcasts. The focus is on becoming an effective manager but I found their content is just as applicable to the lone wolf or freelancer.

“Watch water flow down river sometime. It doesn’t march in nice straight lines. It meanders. It’s messy. Scientists say 20% of it is actually going up river. Your organization is organic–it’s made up of people–just like a river. Your projects and timelines are going to be messy and defy control. Stop fighting it.”

“Don’t worry about or punish every missed deadline–wait for a pattern. Think about a chinese finger puzzle. Sometimes a light touch is the way out. Let go–flow–to get ahead.”

Find more great ideas and information at Manager Tools.

 

Interview: Paul Dinletir

I don’t know anyone who has invested at much time and energy into their own personal growth as Paul Dinletir and the results show. He’s a gifted composer and creative power behind Audiomachine, one of most successful companies producing music for movie trailers. That’s a niche, right? Well, he’s turned this niche into a success story because he’s motivated, disciplined, talented and loves what he does. Everytime I hang out with Paul it’s a life affirming event and listening to his music will make you want to wield an axe.

Do you still practice? If so, what do your practice sessions look like?
A few years ago, I read an interview with John Williams where he gave advice to up and coming composers, he said to work on your craft every day even if you only have five minutes.

Read More

Money doesn't matter

Don’t wait for the perfect conditions to be creative. Often we use conditions as excuses to not be creative or to not work towards your dreams. There’s not enough time, not enough money, not enough support from friends and family, etc. Over time we’ll break down each of these excuses and stories can get in our way but, for now, let’s talk about money.

Money has nothing to do with creativity. The blues came from poverty. Flamenco came from poverty. Most of the arts you love have their roots in poverty. Money is great for funding larger projects but you don't need it to get started. You may not be able to afford the recording equipment you'd like, or the laptop or the dance costume but none of the those are an excuse to not create. Not having enough money is an excuse we throw in our own way. It's a story we tell ourselves to let ourselves off the hook, to take fewer risks. Don’t let money be your story.